WATCH | Get Fest Ready!


Stepping out into the world, you want to make a statement, right? Rasheena and Chizi did just that at the Road To ESSENCE Fest Pop-Up Event in NYC. Check out how they prepped for ESSENCE Festival of Culture, the ultimate party in NOLA, with beauty and fashion faves from Target!

Ready Like Rasheena
Rasheena’s style starts with great hair, thanks to Doux Drops. Then it’s on to fashion—her looks are from Wild Fable—which she expertly paired with SheaMoisture Deodorant for 48 hours of protection and a lip pop from Thread Lipstick. Best part, she throws everything in her bag to get ready on-the-go, especially Donna’s Recipe Sweet Potato Pie Hair and Scalp Oil, to get her braids looking gorgeous for all the dancing she’s doing!

Chic Like Chizi
Knowing the NOLA sun, Chizi starts with an all-over spritz of Black Girl Sunscreen. For hair, she went with SheaMoisture Smoothie Curl Enhancing, SheaMoisture Bond Repair Leave-In Conditioner, and The Doux Mousse Def. And all that was left was a perfect pout with TLB Lip Gloss and Universal Thread for a high-fashion look.

If you’re ready to rock these looks and something that’s uniquely you, you know where to go. Target has everything you need for summertime festivals and fun.



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